Contrarian Perspectives | Substack

Contrarian Perspectives

A blog for executives and institutional investors seeking distinct perspectives.

By Zack Zhu

· Launched 7 months ago

What’s Behind Sea Limited’s 46.6% Growth? Shopee Ads, Logistics, VIP, and Brazil

24 min read | Sea Limited 2026Q1 Earnings Review

May 25•Contrarian Perspectives

Is Bubble Tea the new Coca-Cola? The three buckets of the Chinese market. More on Mixue, Guming, Luckin Coffee, and Starbucks China.

12 min read | This isn’t the bubble tea you think you know.

May 11•Contrarian Perspectives

Coffee and Bubble Tea in China: Starbucks China vs. Luckin Coffee, and Why Chagee Is Falling While Mixue and Guming Thrive

16 min read | What Does It Take to Build a Long-Lasting Bubble Tea Business?

May 6•Contrarian Perspectives

[Read Me First] Contrarian Perspectives and the 'Non-Deep-Dive Deep Dive'

3 min read | What This Publication Is About

May 3•Contrarian Perspectives

What’s Shopee’s strategy for 2026?

and thoughts on Sea Limited 2025Q4 Earnings, there will be a separate piece for Monee and Garena.

Mar 10•Contrarian Perspectives

[Deep Dive] Alibaba, Meituan and JD's Quick Commerce War and How Grab and Sea Will React

A Deep Dive into the Platform War, Unit Economics, and the Next Phase of E-Commerce in SEA

Published on GabGrowth•Feb 25

Are Amazon, Coupang and MELI logistics the same? The 4 kind of eCommerce logistics

Logistics is not rocket science! So let us explore the structural differences in the logistics models behind Amazon, Coupang, MercadoLibre, Shopee, JD…

Feb 15•Contrarian Perspectives