CTRL the Narrative

Tonya McKenzie is the founder of Sand & Shores, a Communications, Marketing, and Sports Media firm. She is an international speaker and the Chair of the Los Angeles County Commission on Alcohol and Other Drugs.

The NCAA Just Voted But It's NOT Final Until The Cabinet Wraps WEDNESDAY.

Full Breakdown Coming Thursday... but here is what you need to know...

15 hrs ago•CTRL the Narrative

Sports Parents, You Are Not the Problem. But You Might Be Creating One.

A Real Talk Guide for Sports Parents Who Are Doing Everything Right and Still Getting It Wrong

19 hrs ago•CTRL the Narrative

The Protect College Sports Act

The college sports bill has real athlete protections and a catch the size of a stadium.

Jun 18•CTRL the Narrative

From the Minor Leagues to the Majors via Tokyo

How Aaron Fischman CTRLed A Story Nobody Asked For And It Went From Blank Page To Cooperstown

Jun 17•CTRL the Narrative

CTRL the Mic: Open Speaker Calls

If You Want To Be A Speaker & Get Paid For Your Knowledge & Expertise, Start Here.

Jun 12•CTRL the Narrative

Clicks Are Lying To You

Pierce Kafka trademarked a metric to prove it. Here is why relevance is the only number that still pays.

Jun 11•CTRL the Narrative

CTRL the Mic | Your stage is out here waiting. Are you ready to step up?

5 TedX & 5 Open Speaker Calls Waiting For You to Apply

Jun 4•CTRL the Narrative

A 14-Year-Old. An NBA Brother. A Prosecution. And the Conversation Nobody Is Having.

What Every Parent of a Student Athlete Needs to Know About Teen Sexting, Digital Reputation, and the Law Before It Is Too Late

May 26•CTRL the Narrative

SHERYL UNDERWOOD SIGNS WITH CAA

What One Roast Set Tells Us About Owning Your Moment

May 25•CTRL the Narrative

How Athletes Build a Platform, Say What They Stand For, and Survive the Backlash That Comes With It

The Jaxson Dart & Abdul Carter, Conversation

May 24•CTRL the Narrative