InsightsDriven | Corinna Stukan | Substack

InsightsDriven

I help leaders in technology get a seat at the table, speak the business language and build things that truly matter 📈

By Corinna Stukan

· Launched 6 years ago

A Product Manager's Guide To Business Metrics

Gain confidence in commercial conversations - learn the essential business metrics that help Product Managers build business acumen and connect your…
Jan 25 • Corinna Stukan

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RawData: Why I’m betting on human content, Reddit’s growth, and choosing what is close to you

Hi, Welcome to the first issue of RawData.
Jun 18 • Corinna Stukan

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Is Your Roadmap Out Of Sync With Your Business Drivers?

What business are you actually in? Learn how understanding your core business and revenue driver simplifies your roadmap, priorities and strategy.
Apr 26 • Corinna Stukan

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Owning the Financials: The Future of Product Management?

In this post, I am exploring the shifts and my thoughts on the next generation of Product Managers
Aug 26, 2025 • Corinna Stukan

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How Product Managers Can Build Business Acumen and Grow Their Influence

In this post, I'll share why business acumen matters, the common gaps, and how you can practically build this skill as a Product Manager.
Apr 21, 2025 • Corinna Stukan

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How to Find Early Signals for Proactive Product Decisions and Business Results

Real world examples and practical tips on how to use leading metrics to shift from reactive tracking to more proactive, data driven decision making
Mar 27, 2025 • Corinna Stukan

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Leading vs Lagging Metrics: Differences, Pitfalls And How To Find Early Signals

How to create a healthy mix of leading and lagging metrics to drive customer and business impact
Jan 14, 2025 • Corinna Stukan

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How to build a data driven culture: Metrics to learn, not to manage

In this post I want to share how to use metrics for learning and how to encourage teams to share data more openly
Sep 12, 2022 • Corinna Stukan

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InsightsDriven

I help leaders in technology get a seat at the table, speak the business language and build things that truly matter 📈

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