Alex Poon | Substack

Alex Poon

Founder-led growth and bootstrapping tools and tactics, gained from my past 10 years of building AI startups

Launched a year ago

Why Does Everyone on Your Team Do the Same Task Slightly Differently?

Best practice isn't hidden in one person's head. It's scattered across everyone, a piece at a time, and you only see it by watching, not asking.

4 hrs ago

AI Makes This Founder Problem Worse, Not Better

Most tasks don't matter as much as they feel like they do. AI just helps you get through more of the wrong ones, faster.

Jun 17

We Broke a Client's Homepage and Kept Them for Years

On what actually happens when you own a mistake completely

Jun 10

You Hired For The Company You Want, Not The One You Have

The early stage hiring mistake that's easy to make and expensive to fix.

Jun 3

We Picked the Right Language for the Wrong Company

On betting with full conviction and finding out you were wrong about the thing underneath the thing

May 27

When the Product Vision is the Problem

On the decision that went against our principles and turned out to be right.

May 20

The Beachhead That Became a Box

Product market fit and market size are two different things. We learned that the hard way.

May 13

What You Haven't Done is Looked Up

On the difference between delivering a lot and going somewhere

May 6